Business Analytics, MS (Oakland)

Northeastern University D'Amore-McKim School of Business's Master of Science in Business Analytics prepares students to lead in a business world driven by Big Data. Successful students learn how to identify the right data to analyze; translate insights into action; and drive smarter, evidence-based decisions across organizations.

Students build the skills to know what data to analyze and understand how to leverage that data for strategic decision making. Classwork provides exposure to data mining, statistical and quantitative analysis, multivariate testing, and predictive modeling. Students explore how to build sales, enhance marketing, or strengthen a company's infrastructure.

Experience-Powered Learning

Through in-class case studies and a capstone project, professors share real company data so that students apply their knowledge to actual business challenges. They gain unique perspectives as they learn from renowned experts who have led through times of rapid change. Through an optional graduate co-op or Community Impact Initiative, students translate ideas into action as they complete a project for an organization.

Beginning with students admitted in the fall of 2026, all students pursuing on-ground master's degree programs must complete a university-level experiential learning requirement. This requirement may be fulfilled through the curriculum, co-op, or other work- or industry-integrated learning experiences.

Core Requirements

Course List

Code	Title	Hours
MISM 6400	Introduction to Business Analytics	2
MISM 6402	Foundations of Data Analysis for Business	2
MISM 6405	Data Wrangling for Business	2
MISM 6410	Information Visuals and Dashboards for Business	4
MISM 6412	Data Mining and Machine Learning for Business	4
MISM 6413	Designing Information Products for Transforming Business	4
MISM 6414	Business Analytics Capstone	4

Elective Coursework

Course List

Code	Title	Hours
In consultation with advisor, complete 8 graduate-level semester hours for which prerequisites have been met:		8
FINA 6416	Valuation and Value Creation
FINA 6417	Real Estate Investment
HRMG 6423	Global Talent Management
MISM 6401	Database Management for Business
MISM 6406	Prescriptive Modeling for Business
MKTG 6434	Marketing Analytics

Program Credit/GPA Requirements

30 total semester hours required
Minimum 3.000 GPA required